Saturday, March 18, 2006

Minority Report, anyone?

If we look into the Internet browsing habits of people and do a trend analysis, I think a lot of information on what the person is going through can be understood. Now that Google with its Desktop Search program can theoretically store zillions of data points regarding browsing habits of people, I am wondering if this has ramifications beyond the computer into the offline space of a person.

Imagine that Google (it could be anyone else actually) does an analysis of browsing habits of people and thereby is able to predict what a person will possibly do. Given that more and more people are becoming wired on a daily basis, this is quite possible. Of course, the prediction algorithm will probably take some time in coming. Maybe this could be the beginning of a 'Minority Report' kind of situation.

For example, an employer knowing that person X has been browsing job sites xx% more than a quarter ago can safely assume that X is considering moving. If X has been browsing on suicide sites, maybe some agency should do preventive detention and start counselling.

Scary, isnt it?
Maybe we should start doing this more often!!

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